PORTFOLIO

Work That Delivers Results

From brand transformations to viral campaigns, explore how I've helped businesses achieve measurable growth through strategic marketing.

50+
Projects Completed
$5M+
Revenue Generated
98%
Client Satisfaction
Complete Brand Transformation
Brand Strategy
TechVision

Complete Brand Transformation

Repositioned B2B SaaS company for enterprise market entry with comprehensive brand identity redesign.

+250%
Brand Awareness
+180%
Lead Quality
+45%
Market Share
Brand IdentityPositioningVisual Design
Instagram Growth Campaign
Brand Development
FitLife

Instagram Growth Campaign

Built engaged fitness community from scratch through strategic content and influencer partnerships.

50K+
Followers
8.5%
Engagement Rate
2M+
Monthly Reach
InstagramCommunity BuildingInfluencer Marketing
SEO Content Strategy
Content Marketing
GreenEco

SEO Content Strategy

Drove organic traffic through strategic content creation and comprehensive SEO optimization.

+420%
Organic Traffic
+195%
Conversions
+38
Domain Authority
SEOContent StrategyBlogging
E-commerce Rebranding
Brand Strategy
UrbanStyle

E-commerce Rebranding

Modernized fashion brand identity and digital presence to appeal to millennial consumers.

+310%
Sales Growth
+85%
AOV Increase
-40%
Return Rate
E-commerceFashionDigital Design
From 2 to 7 Locations & #1 Ranked
Brand Development
Shawarma House logo
Shawarma House

From 2 to 7 Locations & #1 Ranked

Grew Shawarma House into Wisconsin's most popular Middle Eastern cuisine brand with dominant local SEO and 5,000+ five-star Google reviews.

2 → 7
Locations
5K+ ⭐
Google Reviews
#1
Local Ranking
Local SEOGoogle ReviewsBrand Growth
Thought Leadership Program
Content Marketing
FinTech Pro

Thought Leadership Program

Established CEO as industry expert through strategic content and media placements.

25+
Media Features
+500%
LinkedIn Growth
15+
Speaking Invites
Thought LeadershipPRLinkedIn
Conversion Rate Optimization
Growth Analytics
DataFlow

Conversion Rate Optimization

Systematic testing and optimization program that doubled conversion rates in 6 months.

+215%
Conversion Rate
$850K
Revenue Impact
47
Tests Run
CROA/B TestingAnalytics
Healthcare Brand Launch
Brand Strategy
WellnessHub

Healthcare Brand Launch

Created brand identity and go-to-market strategy for new telehealth platform.

25K+
User Signups
+340%
Brand Recognition
72
NPS Score
HealthcareBrand LaunchDigital Strategy
TikTok Viral Campaign
Brand Development
TravelNow

TikTok Viral Campaign

Created viral travel content series that generated millions of views and bookings.

15M+
Total Views
+580%
Bookings
85K+
Follower Growth
TikTokViral MarketingTravel
Professional Construction Website
Web Development
Khalek Building Services

Professional Construction Website

Designed and developed a sleek, high-performance website for Khalek Building Services — a Wisconsin-based construction company — showcasing their projects, services, and brand identity.

A+
Load Speed
98/100
Mobile Score
+3x
Leads Generated
Web DesignWeb DevelopmentConstruction
Medical Clinic Website & Booking
Web Development
Star Care Family Wellness

Medical Clinic Website & Booking

Built a full-featured wellness clinic website for Star Care Family in Chicago — complete with service pages, appointment booking, patient testimonials, and a polished medical brand experience.

+95%
Appointments
10K+
Patient Reach
100%
Satisfaction
Web DesignHealthcareBooking System
CASE STUDIES

Deep Dive Into Success Stories

Detailed breakdowns of how strategic marketing drives measurable business growth.

TechVision
B2B SaaS
Case Study

TechVision

The Challenge

TechVision was struggling to differentiate in a crowded market. Their brand felt generic and failed to resonate with enterprise buyers.

The Solution

We conducted comprehensive market research and competitor analysis to identify unique positioning opportunities. Created a bold new brand identity that emphasized their technical expertise and enterprise-grade security.

The Results

  • Brand awareness increased by 250% within 6 months
  • Lead quality improved by 180%, reducing sales cycle time
  • Market share grew by 45% in target enterprise segment
  • Website conversion rate doubled from 2.1% to 4.3%

"The rebrand transformed how enterprise clients perceive us. We went from being just another SaaS tool to a trusted enterprise partner."

Sarah Chen
CEO, TechVision
FitLife
Health & Fitness
Case Study

FitLife

The Challenge

FitLife needed to build a social media presence from scratch and compete with established fitness influencers.

The Solution

Developed a content strategy focused on authentic transformation stories and practical workout tips. Partnered with micro-influencers and created a consistent posting schedule with high-quality visuals.

The Results

  • Grew from 0 to 50,000+ engaged followers in 8 months
  • Achieved 8.5% average engagement rate (3x industry average)
  • Generated 2M+ monthly impressions organically
  • Converted 12% of followers to paying app subscribers

"Our Instagram became our #1 customer acquisition channel. The community engagement is incredible."

Marcus Johnson
Founder, FitLife
GreenEco
Sustainability
Case Study

GreenEco

The Challenge

GreenEco had great products but zero online visibility. They were losing market share to competitors with stronger SEO.

The Solution

Implemented comprehensive SEO strategy with keyword research, technical optimization, and content creation. Published 80+ high-quality blog posts targeting buyer intent keywords.

The Results

  • Organic traffic increased by 420% year-over-year
  • Conversions from organic search up 195%
  • Domain authority improved from 18 to 56
  • Now ranking #1 for 47 high-value keywords

"We went from page 5 of Google to dominating page 1. Organic traffic is now our biggest revenue driver."

Emily Rodriguez
Marketing Director, GreenEco
Shawarma House
Shawarma House logo
Food & Restaurant
Case Study

Shawarma House

The Challenge

Shawarma House started with just 2 locations and faced fierce competition in the Middle Eastern cuisine space. They needed a dominant local presence, stronger brand recognition, and a strategy to scale across multiple markets in Wisconsin.

The Solution

UpDigitic executed a full-scale local SEO and digital marketing strategy — optimizing Google Business Profiles for every location, building a review generation system, launching targeted social media campaigns, and creating a consistent brand identity that resonated with their community. We also supported their expansion strategy as they opened new locations.

The Results

  • Scaled from 2 locations to 7 locations across Wisconsin
  • Ranked #1 in their cuisine category across all local markets
  • Accumulated over 5,000 five-star Google reviews
  • Became the most popular Shawarma brand in Wisconsin

"UpDigitic helped us grow from a small 2-location operation into the #1 Shawarma brand in Wisconsin. Their marketing strategy was a game changer for our business."

Shawarma House Team
shawarmahouse.us